A modern design studio helping early-stage B2B startups look and feel like established players.

We'll design a website for your startup that you're proud to share and gets customers excited about what you're building—without the hassle of a traditional agency.
The Problem

Your startup's website has been stagnant for a while, and you know it needs refreshed.

You've heard that good design is extremely expensive and time consuming.

Your team is busy, and managing a design partner takes a lot of effort.

You don't want to lose any brand recognition with your existing customers.

Our Solution

We help startups quickly explore a new visual direction and layout on their website.

1. Visual alignment

We'll go through a simple moodboarding process together and then you'll see your first concept board that shows an updated look and feel through sample website sections, typography, colors, and imagery. This allows us to align on everything before we get too far along, making sure we can iterate as we go. No big, drawn out reveals.

2. Homepage design

Next we will move into designing your new homepage. This is where we design all of the sections that make up your homepage to match the look and feel from our approved concept board. You'll end this step with a high-fidelity Figma file, ready for development.

Optional

3. Additional page designs and Webflow development

Once we've designed your homepage and we have had a chance to see how we work together, we can continue with designs for the rest of your site, or move into Webflow development.

Pricing

We've created approachable web design packages specifically for early-stage startups.

Branding + Web Design

Fresh Homepage Design

For startups that want to quickly explore a new visual direction on their website.
A completely new homepage design
Updated typography, colors, and layout
Up to 3 iterative concept directions
3-4 supplemental marketing illustrations
Figma file deliverable, ready for dev
Webflow dev add-on available (+$1500)
$2495 one-time, done in 2 weeks
Branding + Web Design

Startup Site Launchpad

For early-stage teams that need a brand refresh, a few essential page designs, and web style guide.
6 essential page designs
Reusable block-based sections
Web style guide
Figma file deliverable, ready for dev
Webflow dev add-on available (+$4000)
$4995 one-time, done in 3 weeks

So, who does the work?

Hey, my name is Riley—Oratory is my independent design studio.

You'll work directly with me from end-to-end. I've been helping startups at other people's design agencies for 7 years and am now running my own independent studio. I've found that the web packages I offer here are where I can give founders the most bang for their buck. I don't have a team, your project will be my sole responsibility, no hidden outsourcing or contractors, and no room for miscommunication.
Riley Hennigh
Designer & Webflow Dev

"It's always a hit or miss when you work with freelancers/agencies and this was definitely a hit. Their accountability is extremely high."

Bernard Baruch
Founder, Chronotype

"Oratory was an absolute blast to work with. Everything was on-time, in budget, and expertly done. Couldn't be happier!"

Logan Evans
Founder, CEO, Sugar Security

"Working with Oratory is a no-brainer if you’re an early stage startup in a need for clean nice design."

Mikko Seppä
Founder, HeadQ

Frequently asked questions

What happens after I make a payment?
You'll receive a Slack invitation to a private channel dedicated to your project. From there, we'll make sure that we have all of the information needed to move forward with your selected package. You can expect to receive updates at least every 2-3 days until the project has been completed.
How are you able to offer this so cheap?
We aren't reinventing the wheel with your brand or website. We lean on our expertise and existing solutions for web layouts and patterns. On top of that, you're working with a senior level designer with years of experience working specifically with early-stage B2B startups. But, even then, prices will increase.
How do we keep in touch throughout the project?
Throughout the project, we will share updates asynchronously via email and Slack. In onboarding, you'll get an invite to our Slack where you'll have a dedicated channel for your project. We send frequent Loom updates and prefer to also set up a weekly call for the duration of our project until completion.
Do you have any other work you can share?
Yes, we have sample work on our work page, click here. We can share more specific work or complete sites by request via email or on our intro call.
What if I'm not happy with the design?
We work iteratively, so there's never a "big reveal", and we build in room for a couple of revisions at each step along the way. Our business runs on referrals and we strive to go above and beyond to make sure everybody is confident enough to refer us to their friends.
Are you going to help us with content as well as design?
We believe content leads a website and it's important to get right for early-stage companies, so we always recommend working with product marketing experts, Fletch PMM, alongside any of our web design packages. They'll provide wireframes with content and recommendations, and we'll pick up the rest.
What software do you use?
For all design assets, we use Figma. For any development, we'll use Webflow. For communication, we will use Slack or email, depending on your preference.
Do you only develop sites in Webflow?
Yes, that's correct. If you want a website developed, we will use Webflow. Webflow makes it extremely simple for us to develop your site and allows you to have full control without sacrificing on quality. With any package, you'll get Figma files that you can give to your developer if using any other platform for hosting your website.
oratory.co